Meet our Pride

Our pride has unique experience in the industry

STEVEN KELLY

Founder

Steven’s Journey with Lions

Steven’s passion for wildlife began in 2010, when he started working at various wildlife sanctuaries across Southern Africa. It didn’t take long for him to realize his unique ability and deep passion for raising and caring for some of South Africa’s most iconic predators—including leopards, cheetahs, tigers, and wild dogs. But it was the lions that truly captured his heart. Driven by curiosity and a desire to truly understand these animals, Steven often questioned the practices he witnessed at big cat facilities. Unfortunately, his persistence in seeking answers frequently led to his dismissal from several sanctuaries.

In 2015, Steven’s life was shaken when his father passed away, leaving him a life insurance policy. In his grief, Steven longed to be closer to lions, the animals that gave him strength and purpose. This desire led him to reach out to Animal Planet’s “Lion Man,” Craig Busch. What began as a hopeful partnership quickly turned sour—Craig persuaded Steven to invest most of his inheritance into building up Busch’s big cat sanctuary. Once the money was gone, Steven was cast aside. What Craig didn’t know was that Steven had carefully documented his four months there.

Not long after, Steven’s childhood idol—and the man who had first inspired his love for big cats—came into his life: Mad Mike Penman, the true “Lion Man of Africa” and legendary host of the world-famous TV show Mad Mike and Mark. Having heard of Steven’s experience, Mike reached out, and together they exposed the truth. Working alongside South Africa’s premier investigative journalism program, Carte Blanche (with over 8 million viewers), Steven handed over the evidence he had collected. In July 2016, the story was broadcast, bringing international attention to the exploitation behind the scenes of captive lion facilities.

From this shared mission, a powerful friendship was born. Steven and Mike discovered not only their mutual love for lions but also a shared determination to fight against those who exploit them. In May 2015, Wild World Tours was established—a big cat safari company dedicated to educating the public about the dark underbelly of the captive lion industry, while showcasing the true beauty of lions where they belong: in the wild.

Tragically, in January 2018, Mike Penman passed away peacefully in his sleep. Yet his legacy lives on through Steven and the rest of the Wild World Pride. Today, they continue his mission, inspiring guests from around the world with one powerful truth: Lions are meant to be seen in their rightful home—the wild.

Liza Wallace

Liza Wallace – Operations Manager

Liza joined the Pride in early 2017 after spending three years working as an animal caretaker, where she managed the Leopard, Lion, and Tiger cub section at a zoo in Johannesburg. During this time, she began to develop doubts about the captive wildlife industry. Seeking answers, Liza booked a tour with Wild World Tours. It was on this journey—when she saw her favorite animal, the majestic leopard, roaming free in its natural environment—that she realized she had been on the wrong path.

Inspired by this life-changing experience, Liza reached out to us, and thanks to her passion and deep knowledge of the smaller big cats, she was welcomed into the Pride without hesitation. Today, she is affectionately known as the “mother of the Pride,” treating each of our guests with the same care and attention she once gave her cubs. From the very first inquiry to the moment a booking is confirmed, Liza ensures every guest feels supported, informed, and excited for their safari adventure.

Liza is currently studying toward her guiding qualifications, with the goal of leaving the city behind and leading guests herself into the wild. Her dream is to specialize in tracking and sharing the story of her most beloved animal—the Prince of Africa, the powerful and elusive leopard (Panthera pardus).

Specialist Guide – Mike Penman

Mike Penman has dedicated more than 30 years to wildlife conservation, with the past 18 years spent guiding safaris across Africa. A Professional Guide, conservationist, talk host, and cameraman, Mike is internationally recognized as the charismatic presenter of Animal Planet’s hit TV series “Mad Mike and Mark.” His role on the show catapulted him into the spotlight, earning him “celebrity guide” status and making him a sought-after figure in both corporate and social circles. (The kids love him too!)

Over the years, Mike has immersed himself in every aspect of the wildlife field—from big game tracking and photography to terrestrial and marine filmmaking. His documentaries stand out for their alternative style, combining raw adventure with deep conservation messaging. Within bush circles, he is often described as having a rare, almost telepathic connection with wildlife, allowing him to confidently position guests in the perfect place at the perfect time for unforgettable encounters and photographic opportunities.

This unique ability places Mike on both sides of the camera—whether presenting or filming. His passion, knowledge, and unconventional approach to guiding earned him recognition in 2003, when Condé Nast USA voted him one of the World’s Top 15 Safari Guides.

Mike’s reputation extends far beyond the bush. Whether around a campfire, in front of an audience, or in the boardroom, he captivates listeners as a dynamic speaker and wildlife authority. His talks leave audiences inspired, raising awareness of urgent issues such as:

  • Conservation and environmental awareness

  • Humanity’s destruction of natural ecosystems

  • His daring, personal encounters inside the “inner circle” of nature—showing that humans can coexist and even communicate with wild creatures.

Mike has also been involved in numerous international film productions and media projects, including:

  • BBC UK – Vetsworld

  • Wild Things Productions USA – Wild Things Series

  • Ushuaia Nature France – The Big Mammals in Danger

  • Panthera Productions USA – Lion Attack

  • World Race Productions USA – World Race Reality TV Show

  • Beyond Productions Australia – Tightspots Series

  • Animal Planet / Discovery – Mad Mike & Mark (broadcast in 166 countries worldwide)

  • Channel Nine Australia – 60 Minutes: The Pride of Africa

  • Granada UK – Celebrity Shark Bait

  • Wild Talk Forum – Hosted by Deeclaw Productions

With his vast experience, magnetic personality, and deep respect for the natural world, Mike continues to inspire, educate, and lead the way in conservation, ensuring his audiences walk away with not only unforgettable stories, but also meaningful lessons from the wild.

The Wild World Pride are never happier than when they are meeting with their clients and ensuring that their every need is met, to ensure their tour is more than memorable, and a safari experience that they will be talking about for years to come.

Mission Statement

Wild World Tours does not condone the exploitation of animals in any way.

We stand united against any form of canned hunting or animal cruelty.

Our mission is to help educate our guests and help further the fight towards animal conservation to ensure our future generations can still enjoy the beauty of the wildlife that makes Africa the Motherland.

We have started a Facebook group called “United Against Canned Lion Hunting”.
We would love it if you joined us there.